Ye, formerly known as Kanye West, has introduced a fresh lineup of YZY SPLY merchandise named the “Gosha,” in honor of their new Head of Design, Gosha Rubchinskiy.

The collection includes a grey hoodie, T-shirt, sweatpants, and socks in shades of grey and black. Each piece features the phrase “Black Dog” printed in Russian, a nod to Rubchinskiy's Russian heritage.

Rubchinskiy was appointed as the Head of Design in late December after his involvement in the artwork of Vultures Volume 1. YEEZY officially welcomed Rubchinskiy, acknowledging his status as a legendary Russian designer and praising his contribution to the brand's legacy. Rubchinskiy also confirmed the news on Instagram, expressing excitement for the creative direction of the Gosha Rubchinskiy brand as an independent entity, separate from Comme des Garçons and Rassvet. Embracing new projects and collaborations, the brand aims to uphold its spirit of independence and creativity with Rubchinskiy at the helm.

The new YZY SPLY merchandise is now available for purchase on the official website for $20 USD each.